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"We don't want
our music put in a box," says member Jason Barton, a
statement that accurately defines True Vibe's diligent
goal to break barriers and offer something new in the pop
market.
Unlike most of their
contemporaries, True Vibe is not the product of a record label
or a big management company. This pop quartet was formed
organically by founding member Jonathan Lippmann, a
Cincinnati son whose diverse abilities include acting (Sweet
Valley High, Burger King commercial) and playing the French
Horn (radio and television commercials for Sunny Delight and
Lexus, plus several symphonies).
More recognized, however, is Lippmann's role as a founding
original member of the multi-platinum award-winning group 98
Degrees, with whom he gained massive national exposure.
However, Lippmann, a deeply committed Christian, chose to leave
98 Degrees as they were signing in part to fulfill acting
obligations, but moreso, to focus on his relationship with
Christ.
Johnathan remarks, "I caught a
glimpse of what our future held, and I decided that I wanted to
grow more in my Christian walk before stepping onto such a huge
national platform. My decision opened the door to incredible
spiritual growth that I can now share with our fans."
With solid spiritual footing,
Lippmann used the same feel for talent that helped him assemble
98 Degrees. His search produced three vocal and performance
equals - Barton, Nathan Gaddis, and Jordan Roe -
with whom he formed an exceptional pop group with a fresh
vision and approach that can rock the radio dial without losing
the realness that makes them unique.
True Vibe's talent and
individuality rang true immediately, landing the
Nashville-based foursome nothing but high profile performances
from the get go garnering considerable exposure in front of
more than 700,000 people before signing a major recording
contract.
Their first musical bow was singing the national anthem for
game one of the N.Y. Knicks-Indiana Pacers series during last
season's NBA Eastern Conference Finals. In the few months that
followed, the group appeared on Late Night with David
Letterman and performed the national anthem for the
Tennessee Titans, the Washington Redskins, the Cincinnati Reds,
and at the Arena Bowl in Orlando (the Superbowl of Arena
Football, which broadcast True Vibe's performance to over 150
countries).
Such massive exposure events continue to request True Vibe,
who also made appearances on numerous morning talk shows, on
pop radio stations, and in several magazines and newspapers. In
a musical arena where competition is the stiffest, True Vibe
broke out immediately into the national spotlight as if they
were born for the masses.
"When it came to forming True
Vibe, I knew each member must be held to the highest standard,"
says Lippmann, who toured with the Backstreet Boys and
Montell Jordan during his time with 98 Degrees.
"I know that for True Vibe to compete, we have to work
twice as hard and make no compromises. Not only does this mean
having members with the best vocal and dance skills, it also
means having members with the right hearts."
Besides their natural
formation, True Vibe distinguishes itself by prioritizing their
desire to be positive role models to kids. The group excels
with pop love songs, but they also reach out with solid
Christian lyrics that will touch fans on a more spiritual
level.
"We want to be able to sing exceptional, positive, quality
pop music," says Roe, the youngest True Vibe at just 18 years
old, "but we also want to be able to sing about our faith in
the songs as well. We want both to entertain and to make a real
spiritual difference in people's lives."

With this purpose in mind, the
foursome will go out of their way to reach out to kids after
each performance. One such example happened recently after
performing at a major sporting event. A mob of new fans
surrounded the group after their performance, and one young boy
unable to push through the crowd eventually gave up. A member
of True Vibe noticed the boy's disappointment, so after signing
all the autographs, the members found the young boy in the
stands and made sure he realized just how special he is. The
boy's father expressed how delightfully surprised he was that a
group would go to that much trouble to impact just one fan.
Finding a shared spiritual and
creative vision with Essential Records, True Vibe recently
signed with the label and began making preparations for their
debut release,which hit stores in May.
Lippmann remarks, "I wanted to sign with a Christian label
because I knew they wouldn't censor me from singing about God.
At the same time, the level of talent and performance within
the group needed to be on par with the market's best. Essential
Records was the perfect record label for us to achieve both of
these mandates."
Regarding the latter, True Vibe
is currently collaborating with some of pop music's top hit
makers, people who've written for the likes of the
Backstreet Boys, 'N Sync, and 98 Degrees. The
group will also utilize the market's top producers, leaving no
question that True Vibe will be a qualified contender for pop
greatness.
Nathan Gaddis concludes, "We
are looking to make excellent music and compete with the best
people out there. In doing that, we hope that people will see
the light within us and be touched by our example. |